With many active-duty military fathers and mothers not home while fighting for our country, Sears is again calling on America to step up and say “thanks” to the families of our troops this holiday season. As part of its long-standing commitment to the military, and their families, Sears is kicking off the second year of its Sears Heroes at Home Wish Registry. Adding to that, the retailer is also introducing its new Jobs for Vets program, which will provide job mentoring and placement to returning military veterans and their families.
Last year, the Heroes at Home Wish Registry helped thousands of military families. For many, the wishes were simple and practical including everything from warm clothes to new toys for their children to a Christmas tree and other holiday decorations for their homes. In fact, many veteran families that were helped by last year’s efforts have shared their stories to encourage customers to donate to the program this year.
The following video features Frantz from Virginia Beach, VA thanks Sears’ Heroes at Home for selecting his family to participate in the Heroes at Home Wish Registry program. He describes how memorable his holiday was last year!
Another video features a Sears executive sharing his experience about how it felt to meet the military families that the Wish Registry helped.
This fall more than 20,000 active members of the military registered to participate in the Heroes at Home Wish Registry. Now through Dec. 31, customers can visit www.Sears.com/heroesathome and read stories as well as donate to the Heroes at Home Wish Registry. Upon making a donation, customers can include a note to the families and wish them happy holidays. Donations made to the Wish Registry are not tax deductible and will be used to purchase Sears gift cards that will be equally distributed to all registered families.
Ps. My thoughts go out to my military spouse sisters & brothers who are spending this holiday season without their hero’s.



December 9th, 2009 at 12:42 pm
What a wonderful cause. I have a nephew who’s active Army serving now and will pass this information along to his family!